I was using the Internet the other day and I noticed that every single website was gearing up to hatefully liveblog the Academy Awards. Seemed to me that if every single website was doing it, there must be a good reason, and it didn’t take long for me to figure that reason out: it’s really, really easy. Cause for hate abounds, and what you write — sorry, what you blog — doesn’t even have to be good, because people know you’re not getting to edit yourself, and that as-it-happens edge is enough to keep it compelling. They feel a connection with the writer — “Hey, I’m watching that right now too! I thought that dress was ugly/speech was lame/win was undeserved too!” Just keep it peppy, add in a swear or two, and crank the hate up to 11.
That last part will not be hard. This is gonna be hell.


